A monumental public art tribute honoring the legacy of Maestro Rafael Escalona. The project featured a dual architectural intervention across Bogotá: a custom LED media façade program on the Colpatria Tower and a historic video mapping performance on the composer’s Casa Museo. By digitizing and animating Escalona's pictorial and literary archives, the work transformed urban infrastructure into a platform for cultural memory, bridging Colombian folklore with contemporary media arts.

Colpatria Tower LED Media Façade & Architectural Video Mapping | Bogotá, Colombia

Production & Visual Direction: Optikal Ink Lab & Fundación Rafael Escalona

Technical Partner: TecnoRental

CASA MUSEO RAFAEL ESCALONA – 4TH BOGOTÁ MUSEUM NIGHT (2024)

Architectural Video Mapping & Public Heritage InterventionBogotá, Colombia

Direction & Visual Design: Laura Ramírez (Optika) / Optikal Ink Lab

An architectural video mapping intervention presented on the façade of the Casa Museo Rafael Escalona as part of the official programming for the 4th Bogotá Museum Night. The project digitized and animated the master’s pictorial and literary archive, transforming the historic building into an interactive public canvas. By translating traditional vallenato storytelling and original artwork into real-time projection mapping, the intervention activated urban memory and engaged diverse public audiences in the historical center of the city.